Marketing Management Online MCQ Set 8

QN01. When backed by buying power, wants become ______________. Social needs. Exchanges. Demands. Physical needs. Answer(C)Demands. QN02. In ______________ segmentation, buyers are divided into different groups on the basis of life-systle into personality and values. Demographic. Economic. Psychographic. Geographic. Answer(C)Psychographic. QN03. Modern marketing begins and ends with the ______________. Sales. Products. Customers. Price. Answer(C)Customers. QN04….

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