Marketing Management Objective Set 3

Q1: To be successful, a segment must be  AnswerAnswer: Distinctive, tangible, accessible, and defendable Q2: Demographic segmentation refers to  AnswerAnswer: The description of the people and their place in society Q3: What does BOGOFF stand for  AnswerAnswer: Buy One Get One For Free Q4: A new model of a popular car would be considered  AnswerAnswer:…


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