Marketing Management NMIMS MCQ Practice Set 8

Q1. The message —– covers the do-ability aspect of the message in the form of copy, visuals, headlines, slogans and illustrations for a print medium.a. Communication, salesb. Functional integrationc. Formatd. None of these Answerc. Format Q2. The objectives of marketing communication are two fold, namely —– objectives and —– objectives.a. Functional, integrationb. Rational, emotionalc. Communication,…

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