Essentials of IT for BBA MCQ set 1

Q1. Advertising can build —–, but brands are built through —–. a. product value; pricing strategiesb. recognition; viral campaignsc. awareness; customer experienced. customer loyalty; fundinge. image; television promotion Answerawareness; customer experience Q2: CRM systems are used widely to maintain details about customers like their a. interactions with the organizationb. purchasing and payment detailsc. service needs…

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