QN01. What Web server functionality allows it verify usernames and passwords and process certificates and encryption information?
- Processing of HTTP requests
- File Transfer Protocol
- Data capture
- Security services
Answer
(D)Security services
QN02. The ability to change the product to better fit the needs of the customer is called ______________.
- customization
- personalization
- privacy
- accessibility
Answer
(A)customization
QN03. All of the following are major categories of computer viruses except ______________.
- Macro viruses
- File-infecting viruses
- Script viruses
- Trojan viruses
Answer
(D)Trojan viruses
QN04. The most widely used encryption standard is ______________.
- Advanced Encryption Standard (AES)
- Data Encryption Standard (DES)
- Universal Encryption Standard (UES)
- Optimal Encryption Standard (OES)
Answer
(A)Advanced Encryption Standard (AES)
QN05. The most prevalent online payment method is ______________.
- PayPal
- checks
- credit cards
- debit
Answer
(C)credit cards
QN06. Complete price transparency in a perfect information marketplace is necessary for ______________ to take effect.
- Bertrand's Law
- the Law of Universal Prices
- the Law of One Price
- the Law of Perfect Commerce
Answer
(C)the Law of One Price
QN07. The process of getting customers to pass along a company's marketing message to friends, family, and colleagues is known as ______________.
- affiliate marketing
- viral marketing
- permission marketing
- blog marketing
Answer
(B)viral marketing
QN08. E-business can be defined as ______________.
- the uninhibited flow of information and goods on the Web
- the use of the Internet and the Web to transact business
- digitally enabled transactions and processes within an organization
- commercial transactions involving electronic goods
Answer
(C)digitally enabled transactions and processes within an organization
QN09. All of the following are types of social marketing except ______________.
- affiliate marketing
- blog advertising
- social network advertising
- game advertising
Answer
(A)affiliate marketing
QN10. The ethical principle which states that if an action is not right for all situations, then it is not right for any situation is known as ______________.
- The Golden Rule
- Slippery Slope
- No Free Lunch
- Universalism
Answer
(D)Universalism
QN11. A patent grants the owner an exclusive monopoly on the ideas behind the invention for ______________ years.
- 10
- 20
- 30
- 40
Answer
(B)20
QN12. What is the first step in a P3P-enabled transaction?
- send Web page
- http GET request Web page
- Send P3P policy files
- http GET request P3P policy files
Answer
(B)http GET request Web page
QN13. Products are made to prior to orders received based on estimated demand under a ______________.
- supply-push model
- demand-push model
- supply-pull model
- demand-pull model
Answer
(A)supply-push model
QN14. The majority of job seekers rely on which of the following?
- Word-of-mouth leads
- Employment agencies
- Internet and newspapers equally
- Internet only
Answer
(C)Internet and newspapers equally
QN15. The online content revenue model in which free content drives offline revenues is called the ______________.
- marketing model
- advertising model
- pay-per-view model
- subscription model
Answer
(A)marketing model
QN16. Technologies that help enhance resolution of e-book reader display screens are known as ______________.
- high-res pixel formatting
- screen resolution technologies
- sub-screen smoothing technologies
- sub-pixel display technologies
Answer
(D)sub-pixel display technologies
QN17. A dynamically priced market that features few buyers and many sellers is a market that exhibits ______________.
- market neutrality
- buyer bias
- seller bias
- owner bias
Answer
(B)buyer bias
QN18. Which of the following best describes predicted growth in C2C and B2C auction spending?
- B2C spending will overtake C2C spending
- Both types of spending will increase
- C2C spending will decrease while B2C increases
- Both types of spending will decline at similar rates
Answer
(B)Both types of spending will increase
QN19. A materials requirements planning (MRP) system is an example of ______________.
- spot purchasing
- a multi-tier supply chain
- a legacy computer system
- electronic data interchange
Answer
(C)a legacy computer system
QN20. All of the following are objectives of private industrial networks except ______________.
- developing efficient purchasing and selling business processes industry-wide
- operating on a local scale
- creating increased supply chain visibility
- reducing industry risk
Answer
(B)operating on a local scale
QN21. The E-commerce domain that involves business activity initiated by the consumer and targeted to businesses is known as ______________.
- Business to Business (B2B)
- Consumer to Consumer (C2C)
- Consumer to Business (C2B)
- Business to Consumer (B2C)
Answer
(C)Consumer to Business (C2B)
QN22. Why would a merchant want to customize products?
- To charge a higher price
- To decrease costs
- It is required in EC
- Customers will only accept customized products
Answer
(A)To charge a higher price
QN23. Which one of the following is not one of the major types of e-commerce?
- C2B
- B2C
- B2B
- C2C
Answer
(A)C2B
QN24. A ______________ is the set of planned activities designed to result in a profit in a marketplace.
- business model
- profit model
- business plan
- revenue model
Answer
(A)business model
QN25. Compared to Internet users, the number of cell phone subscribers is ______________.
- about the same
- slightly fewer
- much fewer
- much larger
Answer
(D)much larger
QN26. Which of the following is not one of the stages of the development of the Internet?
- Innovation
- Institutionalization
- Globalization
- Commercialization
Answer
(C)Globalization
QN27. Broadband is generally considered to be any communication technology allowing streaming audio and video at or above ______________.
- 100 Kbps
- 56.6 Kbps
- 30 Kbps
- 10 Kbps
Answer
(A)100 Kbps
QN28. All of the following are wireless Internet access network technologies except ______________.
- Wi-Fi
- Bluetooth
- Zigbee
- GigaPoP
Answer
(D)GigaPoP
QN29. The dominant Web server software is ______________.
- Zeus
- Apache
- Microsoft IIS
Answer
(B)Apache
QN30. Which of the following is not a widely used midrange or high-end e-commerce suite?
- Microsoft Commerce Server
- WebTrends Marketing Lab2
- IBM WebSphere Commerce
- Broadvision Commerce
Answer
(A)Microsoft Commerce Server
QN31. A worm is designed to spread ______________.
- from computer to computer
- from file to file on a computer
- from Web site to Web site
- from Web site to computer
Answer
(A)from computer to computer
QN32. Firewalls perform all of the following functions except ______________.
- Forbids communications from untrustworthy sources
- Allows communications from trustworthy sources
- Eliminates viruses and other malicious attacks
- Filters traffic based on packet attributes
Answer
(C)Eliminates viruses and other malicious attacks
QN33. All of the following are reasons more people don't shop online except ______________.
- lack of trust in online merchants
- lack of convenience
- inability to touch and feel the product
- fear of misuse of personal information
Answer
(B)lack of convenience
QN34. Which of the following market entry strategies are the most common for existing firms?
- first mover
- fast follower
- brand extender
- alliances
Answer
(C)brand extender
QN35. The fastest growing form of online advertising is ______________.
- banner ads
- pop-up ads
- rich media/video ads
- pop-under ads
Answer
(C)rich media/video ads
QN36. As consumers become more accustomed to new online advertising formats, click-through rates tend to ______________.
- remain constant
- decrease
- increase
- rapidly increase
Answer
(B)decrease
QN37. The ______________ is the first major effort to adjust the copyright laws to the Internet age.
- Platform for Privacy Preferences (P3P)
- Center for Democracy and Technology
- Digital Millennium Copyright Act (DMCA)
- E-Government Act of 2002
Answer
(C)Digital Millennium Copyright Act (DMCA)
QN38. The taxation system for e-commerce sales is best described as ______________.
- complex
- streamlined
- universal
- standardized
Answer
(A)complex
QN39. Companies that have a network of physical stores as their primary retail channel, but also have introduced online offerings are called ______________.
- Virtual merchants
- Bricks and clicks
- Catalog merchants
- Manufacturer-direct
Answer
(B)Bricks and clicks
QN40. Which of the following is the largest online travel service?
- Travelocity
- Orbitz
- Priceline
- Expedia
Answer
(D)Expedia