Consumer Behavior online mcqs test with answers

Q: Person's own living or interacting and acting pattern is classified

Q: According to brand personality traits, 'excitement' is concluded as brand being

Q: ___are based on such things as geographic areas, religions, nationalities,ethnic groups, and age.

Q: These products or services can be evaluated only after purchase

Q: Consumer behavior differs when you are installing a fire protection system for your warehouse full of steel desks and when you are purchasing a fire protection system for your home, which is full of irreplaceable antiques. Which situational influence explains this consumer behavior?

Q: If the conditioned stimulus comes before the unconditioned stimulus, this is called:

Q: Companies like OLX, Quikr and Cars24 are based on which type of consumer situation?

Q: People will forget much that they learn. They tend to retain information that supports their attitudes and beliefs. This is called___

Q: The business marketer normally deals with___than the consumer Marketer Does.

Q: 'Too many complex products requiring evaluations along many dimensions relating to performance, convenience or even societal concerns.' What kind of consumer problem is this?

Q: _ is lower order need in Maslows hierarchy of needs theory.

Q: If customer 's expectations and products performance matches, customer is

Q: ___consumer research is also known as positivism

Q: The occurrence of post decision anxiety is related to the concept of___

Q: Cognitive dissonance occurs as a result of discrepancy between a consumer's___and the consumer's___evaluation

Q: _ function of attitude continuously seeks knowledge and information.

Q: As the organizational buying happens on large scale and/or for costly items, the purchases are infrequent. This statement applies to which of the following case?
(i) heavy equipments & machinery would be infrequently purchased
(ii) smaller & relatively inexpensive items like Office supplies are bought on a contract basis & on quarterly or half-yearly basis
A. Only (i) is true

Q: The information availed from salespeople, product packaging is said to be obtained from___

Q: A person's attitudes fit into a pattern, and to change one attitude may require difficult Adjustments in many others. Thus, a company should___try to fit its products into existing attitudes rather than attempt to change attitudes.

Q: Industrial marketer should be interested in getting to know the answer to which of the following questions?