Advertising and Sales Promotion Online MCQ Set 16

QN01. Developing an effective message strategy begins with identifying ______________ that can be used as advertising appeals. advertising specialties emotions customer benefits sales promotions Answer(C)customer benefits QN02. The `heart and soul´ of an Ad. Agency is Media department Account department Creative service department Finance department Answer(C)Creative service department QN03. TGR means, Tele Group Rating Television…

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