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Q1. “Trends and Patterns” is a popular retail store in Chandigarh that sells various products of day-to-day use. This includes apparel, footwear, accessories, grocery items, consumer electronics etc. The store has four floors where specific categories of merchandise are arranged in different sections. The store remains particularly crowded during weekends. The store has faced several instances of shoplifting. An initial analysis of the situation revealed the fact that the store has a lot of small items which could be easily picked up by shoplifters. Involvement of inner staff is also suspected in pilferage. What measures do you think are to be taken to prevent shoplifting and pilferage from “Trends & Patterns”? (10 Marks)
Q2. First virtual store of “Welcome Home” opened last year with more than 1.2 million titles. Now the co. wants to expand offering diverse products other than books such as apparel, beauty, electronics items, video games, furniture, food and toys. What is the IT infrastructure required to be created by the co.? Also explain key success factors of “Welcome Home”. (10 Marks)
Q3. “The retailer buys due to trust and goodwill of vendor”, the Merchandiser of Apparel retailer Ecohawk complained. “But when the merchandise has poor workmanship, has been delivered late, or is substituted in colour and style, the burdon of proof is on retailer, who must write for authorization to return goods. Then if the manufacturer uses a factoring company, there is often a problem in getting credit for merchandise returned.
- Should the retailer buy in good faith? Please explain. (5 Marks)
- When a retailer has problems with a supplier, what options does the retailer have? Please Comment. (5 Marks)
Solution for June 2020 of NMIMS
1. What capabilities are needed to be an effective multichannel retailer? If you are owner of a multichannel retail stores, would you offer the same assortment of products for sale, at the same price on its website and the physical store? Why or why not? Give examples.
2 Discuss strategy for market penetration, a retail format development, a market expansion and a diversification for growth that a large retailor like Tata Clique or Best Buy may use.
3. a. Explain the difference between push and pull supply chain? Analyze effect of efficient supply chain system on increase in retailor’s level of product availability and decrease in inventory investment.
b. While shopping, which brands you prefer, private labels over national brands and why? Evaluate from Retailors as well as customers perspectives use of manufacturer’s brands vs private label brands in retail operations of a large retail chain?
This Assignment Solution belong to NMIMS June 2020
