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Academic MBA Question:

Q: Every business today, needs to be on social media be it a small independent store to a large multi-national brand. Merely having a presence on social media is not enough, an organization has to measure the success of the posts and use various strategies to develop better campaigns. Social media analytics is needed to regularly spot trends and see what’s working. Explain how an Indian organization has used social media analytics to its benefit.


Academic Assignment Answer:

Single Question and Answer