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Academic MBA Question:

NMIMS Assignment Question – A food company named Eat Right is in the Indian market for about 8 years. The company now is in the domestic market and has gained good brand recognition by its innovative designs and multiple products. It has orders from Europe. The order types differ as per seasons ranging from Full Container Load (FCL) to less than Container Load (LCL)

  1. Work out a logistics plan and routes how it must ship the products and what elements of importance it should consider while doing so like containers and packaging.
  2. What kind of production planning and pricing patterns it needs to implement and what are the supply chain strategies that need to be followed?

Nmims assignment answers December 2019


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