Academic MBA Question:
Question: What is Just Noticeable Difference? Brand A has decided to increase its price by Rs. 2, the j.n.d for this product category is Re 1. Brand B has made changes to its product formula to make it last for 4 days more, the j.n.d for this product category is 3 days. Explain the implication of j.n.d for Brand A and Brand B?
Academic Assignment Answer: