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Academic MBA Question:

You are the Chairman of Isuzu Motors in Japan. Your Indian subsidiary Isuzu India has managed to gain only under 2% of the market share so far & Competitor brands such as Maruti & Hyundai account for 50% & 17% of the market shares respectively.

  1. What turnaround strategies can you suggest to arrest the decline of revenues & profitability of your company?

 

 

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